Product Requirements Document (PRD)
High-Performance Headless Node.js ESM E-Commerce Framework
Product Requirements Document (PRD)
#Unchained Admin UI
Version: 2.0 Date: July 2025 Status: Active Development
#1. Executive Summary
#1.1 Product Overview
The Unchained Admin UI is a comprehensive administrative interface for the Unchained Commerce platform, an open-source headless e-commerce engine. It provides store administrators with a modern, intuitive dashboard to manage all aspects of their online commerce operations, from basic product catalog management to advanced features like tokenization, AI-assisted operations, and B2B workflows.
#1.2 Business Objectives
- Primary: Provide a complete administrative interface for Unchained Commerce that enables non-technical users to manage complex e-commerce operations
- Secondary: Reduce time-to-market for new Unchained Commerce implementations through guided setup and intelligent defaults
- Tertiary: Enable advanced e-commerce capabilities (NFTs, B2B, subscriptions) through an accessible interface
#1.3 Success Metrics
- Reduction in setup time from hours to minutes for new shops
- 90%+ feature adoption rate for core commerce functions
- Zero technical knowledge required for daily operations
- Support for enterprise-scale operations (1M+ products, 100K+ users)
#2. Product Context
#2.1 Target Market
Primary Users:
- E-commerce store administrators
- Digital product managers
- Operations teams managing online stores
Secondary Users:
- Developers implementing Unchained Commerce
- Agencies building client stores
- Enterprise teams managing complex commerce operations
#2.2 Competitive Landscape
Competing against administrative interfaces from:
- Shopify Admin
- WooCommerce Admin
- Magento Admin Panel
- commercetools Merchant Center
Differentiation: Open-source, headless-first, blockchain/NFT native, AI-integrated, highly extensible
#2.3 Technical Context
- Built on Next.js 15 with TypeScript
- GraphQL-first data layer with Apollo Client
- Static export capability for flexible deployment
- Module-based architecture for extensibility
- Real-time updates and progressive enhancement
#3. Core Features & Requirements
#3.1 Product Management
Priority: Critical
User Stories:
- As a store admin, I want to create and edit products with rich media galleries so customers have complete product information
- As a content manager, I want to manage product information in multiple languages to serve international customers
- As a product manager, I want to create configurable products with variations to offer customer choice
- As an operations manager, I want to track inventory across multiple warehouses to prevent stockouts
Acceptance Criteria:
- Support for 5 product types: Simple, Bundle, Tokenized, Plan, Configurable
- Multi-language content management with per-locale pricing
- Drag-and-drop media management with automatic optimization
- Real-time inventory tracking with low-stock alerts
- Bulk operations for managing large catalogs
#3.2 Order Management
Priority: Critical
User Stories:
- As a fulfillment manager, I want to process orders through defined workflows to ensure consistent operations
- As customer service, I want to view complete order details to resolve customer inquiries
- As a store admin, I want to track order status in real-time to provide accurate customer updates
Acceptance Criteria:
- Configurable order workflow (pending → confirmed → fulfilled → delivered)
- Integration with payment and delivery providers
- Order search and filtering by status, date, customer, amount
- Automated status updates with customer notifications
- Refund and return processing capabilities
#3.3 Catalog Organization
Priority: High
User Stories:
- As a merchandiser, I want to organize products into logical categories so customers can find what they need
- As a marketing manager, I want to create seasonal collections to promote relevant products
- As a store admin, I want to set up product filters to improve customer search experience
Acceptance Criteria:
- Hierarchical assortment (category) structure with unlimited depth
- Visual graph view for complex category relationships
- Product-to-category assignment with drag-and-drop interface
- Filter management with automatic option generation
- SEO-optimized category pages with custom metadata
#3.4 User Management
Priority: High
User Stories:
- As an admin, I want to manage customer accounts to provide personalized service
- As a security manager, I want role-based access control to protect sensitive operations
- As customer service, I want to view customer order history to assist with inquiries
Acceptance Criteria:
- User registration and profile management
- Role-based permissions with granular control
- Support for multiple authentication methods (password, WebAuthn, Web3)
- Customer segmentation and tagging capabilities
- GDPR-compliant data management tools
#3.5 Shop Configuration
Priority: High
User Stories:
- As a new shop owner, I want guided setup to get my store operational quickly
- As an international business, I want to configure multiple currencies and countries
- As a content manager, I want to set up multiple languages for global customers
Acceptance Criteria:
- Step-by-step onboarding with progress tracking
- Multi-currency configuration with automatic conversion rates
- Multi-country setup with localized tax and shipping rules
- Payment provider integration (Stripe, PayPal, etc.)
- Shipping provider configuration with rate calculation
#3.6 Advanced Commerce Features
Priority: Medium
User Stories:
- As a B2B seller, I want to manage quotations and custom pricing for business customers
- As a subscription business, I want to manage recurring enrollments and billing cycles
- As a digital creator, I want to tokenize products as NFTs for blockchain commerce
Acceptance Criteria:
- Quotation workflow with approval processes
- Subscription management with billing automation
- NFT tokenization with blockchain integration
- Bulk pricing tiers for B2B customers
- Advanced inventory allocation rules
#3.7 AI Copilot Integration
Priority: Medium
User Stories:
- As a store admin, I want AI assistance for common tasks to reduce manual work
- As a new user, I want intelligent suggestions to optimize my store configuration
- As a content creator, I want AI help generating product descriptions and metadata
Acceptance Criteria:
- Chat-based AI assistant with commerce domain knowledge
- Contextual suggestions based on current page and data
- Automated task completion for routine operations
- Integration with store data for personalized recommendations
- Learning from user interactions to improve suggestions
#4. Technical Requirements
#4.1 Performance
- Page load times < 2 seconds on 3G networks
- Real-time updates for order status changes
- Support for 100K+ products without performance degradation
- Optimistic UI updates for immediate user feedback
#4.2 Scalability
- Horizontal scaling through static deployment
- CDN-optimized assets with automatic compression
- Efficient GraphQL queries with fragment-based optimization
- Progressive loading for large datasets
#4.3 Security
- Role-based access control with principle of least privilege
- HTTPS-only communication with certificate pinning
- XSS and CSRF protection with CSP headers
- Audit logging for all administrative actions
#4.4 Accessibility
- WCAG 2.1 AA compliance
- Keyboard navigation for all interactions
- Screen reader compatibility with semantic HTML
- High contrast mode support
#4.5 Browser Support
- Modern browsers (Chrome 90+, Firefox 88+, Safari 14+, Edge 90+)
- Progressive enhancement for legacy browsers
- Mobile-responsive design with touch optimization
#5. User Experience Requirements
#5.1 Design Principles
- Clarity: Information hierarchy that guides users to their goals
- Efficiency: Minimal clicks to complete common tasks
- Consistency: Unified interaction patterns across all modules
- Accessibility: Inclusive design for users of all abilities
#5.2 Interface Requirements
- Clean, modern design with consistent spacing and typography
- Dark mode support with user preference detection
- Responsive layout adapting to screen sizes 320px-4K
- Contextual help system with in-app guidance
#5.3 Navigation
- Persistent sidebar navigation with module organization
- Breadcrumb trails for deep page hierarchies
- Global search with intelligent autocomplete
- Recent items and quick actions for power users
#6. Integration Requirements
#6.1 Backend Integration
- GraphQL API communication with real-time subscriptions
- Configurable endpoint for different deployment environments
- Error handling with automatic retry and user feedback
- Offline capability with sync when connection restored
#6.2 Third-Party Services
- Payment providers (Stripe, PayPal, Adyen)
- Shipping carriers (UPS, FedEx, DHL)
- Blockchain networks (Ethereum, Polygon) for tokenization
- Analytics services (Google Analytics, custom tracking)
#6.3 Extension System
- Plugin architecture for custom modules
- API hooks for third-party integrations
- Custom field definitions for extended data models
- Webhook support for external system notifications
#7. Deployment & Operations
#7.1 Deployment Options
- Static site generation for CDN deployment
- Docker containerization for private cloud
- Kubernetes manifests for enterprise orchestration
- One-click deployment templates for major platforms
#7.2 Configuration Management
- Environment-based configuration with validation
- Feature flags for progressive rollout
- Custom branding (logos, colors, styling)
- Localization support for UI text
#7.3 Monitoring & Analytics
- Application performance monitoring with error tracking
- User analytics for feature adoption and usage patterns
- Business metrics dashboard for commerce KPIs
- Health checks and uptime monitoring
#8. Success Criteria & Metrics
#8.1 User Adoption
- 90% completion rate for guided shop setup
- Average task completion time < 3 minutes for common operations
- User satisfaction score > 4.5/5 in quarterly surveys
- Feature adoption rate > 70% for core commerce functions
#8.2 Technical Performance
- 99.9% uptime SLA for hosted deployments
- Page load times consistently < 2 seconds
- Zero critical security vulnerabilities
- Mobile usage > 30% of total sessions
#8.3 Business Impact
- 50% reduction in time-to-market for new Unchained Commerce shops
- 25% increase in operational efficiency for existing users
- Support for 10X scaling in transaction volume without UI changes
- 95% customer retention rate for active shops
#9. Risks & Mitigation
#9.1 Technical Risks
Risk: GraphQL API changes breaking UI functionality Mitigation: Automated schema validation and breaking change detection
Risk: Performance degradation with large datasets Mitigation: Implement pagination, virtualization, and progressive loading
#9.2 User Adoption Risks
Risk: Complex feature set overwhelming new users Mitigation: Progressive disclosure and contextual onboarding
Risk: Migration friction from existing admin systems Mitigation: Import tools and migration guides for popular platforms
#9.3 Market Risks
Risk: Competitive feature parity pressure Mitigation: Focus on unique value propositions (headless, blockchain, AI)
Risk: Open-source support sustainability Mitigation: Community building and enterprise support offerings
#10. Roadmap & Priorities
#10.1 Current Phase: Core Commerce (Q3 2025)
- Product and order management optimization
- Mobile experience improvements
- Performance optimization for large catalogs
- Advanced search and filtering capabilities
#10.2 Next Phase: AI & Automation (Q4 2025)
- Enhanced AI copilot with predictive analytics
- Automated inventory management recommendations
- Intelligent pricing optimization suggestions
- Customer behavior analytics integration
#10.3 Future Phases: Enterprise & Innovation (2026+)
- Multi-tenant architecture for white-label deployments
- Advanced B2B features (custom catalogs, approval workflows)
- Blockchain-native features beyond tokenization
- Voice interface and conversational commerce tools
#11. Appendices
#11.1 Technical Architecture Diagram
[Reference to system architecture documentation]
#11.2 User Journey Maps
[Reference to UX research and user flow documentation]
#11.3 API Documentation
[Reference to GraphQL schema and integration guides]
#11.4 Security Audit Results
[Reference to security assessment and compliance documentation]
Document Owner: Product Team Last Updated: July 13, 2025 Next Review: October 13, 2025
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Details
- Type
- PRD
- Author
- unchainedshop
- Slug
- unchainedshop/admin-ui-product-requirements-document-prd
